Models for the commercialisation of disruptive technologies article in international journal of technology transfer and commercialisation 32 january 2004 with 110 reads how we measure reads. The uhnasa technology commercialization incubator is a partnership between nasas johnson space center and the university of houston. Space future has been on something of a hiatus of late. Many technologies have the potential to meet these criteria eventually, but leaders need to focus on technologies with potential impact that is near enough at hand to be. The book presents several case studies in the field, and discusses how and why modern space technologies are so unique. This book discusses the developmental trends of the. Free sample read of journalist edward kanes new book bargain space trips space journeys of the 2020s. Disruptive technology examples below to challenge thoughts and amaze you. Commercialization in this context means that the private sector will market technology currently used by the government, and develop new technology with. Unlike other recently published bio technology entrepreneurship books that are either textbooks or provide a higherlevel overview of technology commercialization, commercialization of innovative technologies is a practical guide for technology commercialization practitioners, who want a perspective from the viewpoint of a technology commercialization consulting firm. Christian sandstrom holds a phd from chalmersuniversity of technology, sweden. The researchers surveyed 118 startups that had successfully commercialized a new technology. Now, as ambitious new space industries are in the planning stages, we have a chance to formulate a blueprint of moral and ethical behavior for corporations in a new and expanding marketplace.
This chapter examines the role of innovation as a key economic driver and the nature of radical or disruptive innovations as a major source of new technological products and processes. Space future the ethical commercialization of outer space. Common causes of commercialization challenges here are common causes that include their false assumptions and counterproductive practices. Almost any advance is billed as a breakthrough, and the list of next big things grows ever longer. Tae technologies will bring a fusionreactor technology to commercialization in the next five years, its ceo michl binderbauer announced recently at the university of california, irvine.
Evolution of disruptive technology innovation theory with the addition of the space sector. They use artificial intelligence, drones, satellites, iot technology, and more to create an allencompassing solution for construction teams. The space research organizations have traveled a longer distance since the launching of the sputnik, selfreliance and national application of the space science. When startup innovation involves a potentially disruptive technology initially. Technology frontrunner apple is expected to introduce its first line of 5g flagship iphones in 2020. I n the late 1950s in the united states there was a great deal of government and private interest in satellite communications. Commercialization in this context means that the private sector will market technology currently used by the government, and develop new technology with either no or minimal government assistance. Speakers from the worlds largest organizations will share their needs and experiences with many world first announcements.
Space is a hotbed for disruptive technologies, the firm said. The commercialization of space is of interest to venture capitalists like elon musk, industrialists looking for new frontiers, and even nasa, who has seen its federal funding shrink. Griffiss institute announces eight startups for next afrl. The ethical commercialization of outer space ethics. This exploration is required because the disruptive technology. Last on our list of disruptive trends for 2019 is quantum computing. Our analysis reveals that asr entrants who introduce disruptive technologies are more likely to adopt a twostage commercialization strategy in which they initially compete with incumbents but later.
Mar 08, 2017 7 etfs that allow you to invest in space. O32 abstract when startup innovation involves a potentially disruptive technology initially lagging in the predominant. It covers current examples of disruptive space businesses, the pros and cons of such disruption, key emerging trends, and possible developments on the horizon. Search the worlds most comprehensive index of fulltext books. Whats the best commercialization strategy for startups. Pdf disruptive technologies in the space sector find, read and cite all the research you need on researchgate. Eight disruptive nasa materials and coatings technologies. Goes into details of their inventions and the crazy people in a good way who made up bell labs. Today, ges work is more on the ground, testing jet engines with nasa and providing things like video processing technology for spacefaring. Mar 31, 2016 how technological disruption changes everything. Not all heros wear capes the spread of covid19 has challenged each of us, reshaping our daily lives in an instant. Examples of the commercial use of space include satellite navigation, satellite television and commercial satellite imagery. Disruptive innovation year old investing mystery collection disruptive technology age. It describes case studies of disruptive space business, the pros and cons of such disruption, key emerging trends, and future developments.
Steve overholt, who has counseled countless entrepreneurs from startup to exit, has taken his high priced consulting knowledge and distilled it into a book that contains hundreds of nuggets of wisdom and an impressive list of pitfalls to avoid. The theory of disruptive technologies explains the evolution of technologies that disturb the status quo of both dominant technology platforms and competitive market layouts. Disruptive space technologies and innovations the next. The spinoff publication has documented more than 2,000 technologies over time. Orbitalhub disruptive technologies in the space industry. Contour crafting is looking at all of the disruptive potential in 3d printing for construction to include homes, commercial buildings, infrastructure such as bridges, and even space applications. Pdtis first entry into this market is the successful acquisition of preferred dental implant corp pdic which operates as a wholly owned subsidiary of. The incubator is designed to help local small and midsized businesses commercialize space technology. But today with space tourism, and the nascent industry of private space companies on the verge of blooming, this is a great book to read, for space enthusiasts, or investors, or aspiring astronauts, professional or amatuer. So what drives a startups choice of commercialization strategy. Smallness to commercialize disruptive technologies.
When startup innovation involves a potentially disruptive technology initially lagging in the predominant performance metric, but with a potentially favorable trajectory of improvement incumbents may be wary of engaging in cooperative commercialization with the startup. Now, theres mapping innovation, a refreshing alternative in the countless books, articles, and other advice promise leaders solutions to the complex challenges they face. Startup commercialization strategies of disruptive. Disruptive space technologies and innovations the next chapter. The first commercial use of outer space occurred in 1962, when the telstar 1 satellite was launched to transmit television signals over the atlantic ocean. Although the technology is still in its early stages, it provides unprecedented scope for the way we process information. Moreover, this book, with an economic perspective, provides a close examination of the space sector. As a result, the direction of the innovation changed in order to leverage new business opportunities, which reached a turning point in the 2010s. Merrilyn is an entrepreneur with more than 20 years of experience in the technology industry, setting the strategy for the commercialization and marketing of innovative and disruptive technology. The commercialization of space was just an academic topic when this book was written. The majority of interactions with space have occurred within the foremost national governments of the world.
Hsu forthcoming, management science july 2014 abstract. Mar 24, 2012 mastering technology commercialization is an encyclopedia for anyone trying to take an invention and turn it into a successful business. Update i was emailed by tae technologies and they say they will begin commercialization in 2023. Commercialization may be a necessary step for commercial success for innovations coming from startup ventures, research efforts, acquired technology, patents, and so forth. Commercialization of space commercial space launch amendments.
Heinlein helped bring awareness to the spinoffs when he was asked to appear before congress after recovering from one of the earliest known vascular bypass operations to correct a blocked artery. It fundamentally addresses the dichotomy between the stateoriented character of international space law and the increasing commercialization and privatization of space activities. College park studying laser cooling at the national institute of standards and technology in the lab of bill phillips, who shared the. This understanding allows for an adaptation of the.
Pdf the book discusses the stakeholders, the evolution and. Did you know you can use technologies developed for space for your business. Commercialization of space essay example graduateway. Innovation trends in the space industry also provides a framework to diagnose more accurately the potential technological threats that are currently faced by existing space tech manufacturers. At this point in time and competitive spacethe intersection of the two. The book focuses on international space law in the broadest sense of the word, not only including the unbased space treaties and international customary space law. Oct 09, 2015 technology commercialization strategy 1. Dynamic commercialization strategies for disruptive technologies. The aim of this paper is to create an understanding of the underlying processes that govern technology disruptions in the space sector. The idea factory which is about the incredible story of bell labs.
Disruptive innovation and the commercialisation of technology. Written by one of the worlds leading space applications experts, this book addresses the concept of disruptive technologies in the space arena, including microsatellites, the development of satellite constellations, and reusable launch vehicles. With the concept of space tourism steadily increasing in acceptance, and the advances of commercial space, much of our purpose could be said to be achieved. Beyond technology innovations, other drivers promote innovation in the space sector like the increasing demand for earth observation eo data by the commercial sector. Aug 22, 2017 unearth labs is using all sorts of disruptive technology to make construction a more efficient, safer industry. Speakers photonicsbased sensors for the commercialization. On the other hand, disruptive technologies introduce a very different package of. Ever since clayton christensen published his book the innovators dilemma in 1997 its popularity hasincreased every year. The nasa technology transfer program has one major goal. The book presents several case studies in the field, and discusses how and why modern space.
Dynamic commercialization strategies for disruptive. New editions to the journal will be released three times a year issn 15420639 a. Disruptive technology search for space applications elib dlr. Disruptive innovation disruptive innovation, a term of art coined by clayton christensen, describes a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, eventually displacing established competitors. Eight disruptive nasa materials and coatings technologies ready for commercialization. Ever since their inception, space activities have been innovative, but not driven by commercial considerations that is, until the end of the cold war, when the commercialization of space escalated. According to zverse, they are researching ways to print not just the walls and foundations of buildings, but the entire building from start to finish. May 17, 2012 disruptive technology is a very bizarre and scary concept, but it is not a bizarre or scary idea. In this paper, the theory of disruptive technologies for the space sector is explored. It examines the theory and practice of strategic management of innovation, and the generation of innovation value through the adoption of a blue ocean strategy. The main aim is to examine the strategic approach of incumbent firms in the oil and gas industry towards the development and commercialization of solar pv technology.
Next, to commercialize and develop the new technologies, managers must protect. Learn of the requirements and case studies from end users and hear all about the latest innovations from companies across the value chain. Mastering technology commercialization is an encyclopedia for anyone trying to take an invention and turn it into a successful business. It also contributes to enriching innovation management theory by leading us to better understand industry emergence shaped by customers, to reinterpret technological and organizational inertia in high technology activities, and to refine. But, its also highlighted the strength of our community and our ability to support each other and few exemplify that strength better than our medical workers and emergency responders.
Models for the commercialisation of disruptive technologies. They found that possessing at least one patent an indicator of relatively secure intellectual property rights increased the probability of cooperation. Whether you have a clear vision of how your technology might be commercialized, or are just beginning to explore the commercialization opportunities that might exist, this handbook is designed to provide an. In one of his books, the innovators dilemma, the revolutionary book that will change the way you do business, christensen proves that, under certain circumstances, companies that do things. Advances that will transform life, business, and the global economy. Spacex, elon musks union, is responsible for one of the most disruptive developments so far the falcon 9 rocket. Private space flight is likely to be limited to space tourism and private.
Evidence from the speech recognition industry matt marx, joshua s. Opportunities and challenges in commercializing space privately. These reusable rockets can carry multiple satellites into space at a fraction of traditional costs. Commercialization of space trillions of dollars at stake. Here are 15 books that will help you succeed in the tech world. Pdti has been established to advance development and commercialization of various evolutionary and disruptive technologies in the dental implant industry. The unparalleled levels of computing power offered by quantum have the. Handbook of space law research handbooks in international. Nov 03, 2017 furthermore, given the uncertainty of such technologies ambiguity regarding technologys robust scientific likelihood to improve to reach its disruptive potential innovations efforts unfold predominantly in the realm of scientific discovery, leading to an increase in the rate of basic research in the knowledge area of the technology. Abstract the concept of disruptive innovation has gained considerable. Bhupendra jasani and ram jakhu we are living in an era not only dominated but often driven by new and emerging technologies.
The book describes how commercialization of space technology will lead to new. In this presentation we will consider why such requirements are important, if not essential, and how we can start the process of developing moral and. Feb 24, 2020 vistex composites of schenectady is a manufacturing innovation company that has developed disruptive technology for the manufacturing of advanced thermoset and thermoplastic composite products. This book analyzes disruptive space technologies, including microsatellites, satellite constellations, and reusable launch vehicles. Disruptive technologies may be seen as an opportunity or a threat, depending on ones role within an enterprise. Disruptive space technologies and innovations springerlink. Otv and is designing a space launch system designed to carry people and cargo into deep space. It also contributes to enriching innovation management theory by leading us to better understand industry emergence shaped by customers, to reinterpret technological and organizational inertia in high technology activities, and to refine disruptive innovation trends. These events gave us unique opportunities to give worldwide visibility for our disruptive technology and meet integrators and leading oem companies. The journal is distributed electronically without charge to users on a global basis. Advances that will transform life, business, and the global economy mckinsey global institute were our experts in mobile internet technology. These examples should also inspire you to be a disruptor and grow revenue. The online journal of space communication is a crossdisciplinary scholarly publication designed to advance space communication as a profession and as an academic discipline. As of 2010, 31% of all space launches were commercial.
The top trends for 2020 disruptive technologies go. Electromagnetically immune, smallsize, low mass, and highly multiplexable, fiber optic sensors are finding increasing usage in space applications such as structural health monitoring and will be a key technology in the commercialization of space. Commercialization of space 3 the commercialization of outer space over the last 50 years, outer space has been the subject of international attention. To investigate this, a multiple case study has been conducted within the european oil industry, focusing on the three largest oil and gas firms. Commercial use of space is the provision of goods or services of commercial value by using equipment sent into earth orbit or outer space. Companies that do the same old things, make only incremental changes, and demonstrate metoo thinking will get left behind in todays rapidly changing, hypercompetitive, disruptive world. For automation of knowledge work, we received input from rickard carlsson, alex incecushman, alex. Disruptive space technologies and innovations bookshare. Home books ionospheric and atmospheric threats for gnss and. Technology became the main cornerstone of the space programs. Startups rushing to market with potentially disruptive technologies have the potential to reduce the documented negative effect of private return incentives for scientific discovery.
He writes and speaks about disruptive innovation and technological change. Some offer quick, silverbullet remediesa straight line to success. English general secretariat evaluation of future space markets project on the commercialisation of space and the development of space infrastructure. The late 1950s marked the beginning of a new era in human exploration. Disruptive business technology is disrupting everything. Apr 28, 2016 the commercialization of space is of interest to venture capitalists like elon musk, industrialists looking for new frontiers, and even nasa, who has seen its federal funding shrink. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. The commercialisation of disruptive technology requires models that are different from ones for sustaining or incremental technologies. For automation of knowledge work, we received input from rickard carlsson, alex incecushman, alex kazaks, nathan marston, and chad wegner.